No matter how much we love wearing western wear and flaunt our curves, our ethnic Indian wear always holds special in our hearts. Their vibrant colors, intricate embroidery designs and rich fabrics makes our melt for these gorgeous clothes. Before having ethnic clothes in our wardrobe, we must understand what comprises this ethnic wear.
By tradition, ethnic clothes refer to tops, bottoms, skirts and other clothing item that originate in India and are popularly worn in India. This traditional style has undergone certain modifications in time and it became pleasing to modern women of India.
There is a saying, “People will stare. Make it worth their while”. The designer clothes present its vision on runway through its craftsmanship. The apparels and accessories are designed in such a way that it articulates the emotions and creativity.
A designer piece is such that wants its creation to reach its broader horizons, instead of being limited to spectators at fashion show.
Our Indian society has a deep understanding on its culture and appreciation for art, which makes potential market for fashion designers especially designer wear, which gives inclination towards our aesthetics.
The main aim of fashion E-commerce is to provide accessibility and affordability to all the customers. This is to help the branding young labels and eclectic designers. It is essential to make sure the designer wear combines aesthetics designs with high quality images in e commerce portal and accurate size charts to replicate offline experience online. And the products are shipped in special packaging for dedicated boutique delighting the customer with a compelling shopping experience.
The designer boutique was set up to democratize designer wear in India. The potential and demand for dressing well is prevalent across the country and to capitalize the reach of e commerce by bridging the gaps.
Things to keep in mind before buying designer clothes online
- Decide on what to buy – the ethnic style that will fit you.
- Choose right fabric – Think on the occasion, style, design that you need to pick accordingly.
- Think on the design you prefer – Think about your comfort level, occasion and taste
Once you are sure about your preferences to buy designer wear, keep these two things in mind.
Pick the website you want to shop from
Make sure the brands presence is available on social media
Brands return policy and cancellation policy
Whether brands can address queries through live chat
Check if brand is selling originals or replicas
Browse actual designs on website
Choose the picture carefully
Keep in mind there will always be a slight color change in what you see on the web page and what you get in hand
Read the fabric details carefully
Let’s see the Latest designer Indian fashion clothing trends in 2020
- Stylish foil print kurta – for all festive occasions
- Tunics – Contemporary style
- Ethnic crop top – Versatile style
- Maxi skirt – Feminine style
- Colorful dupatta – adds magic to bored outfit
- Silk cigarette pant – Hot and stylish
- Palazzo pant – comfortable and fashionable look
- Contemporary dhoti pant – appealing style
There is definitely a space that will grow in near future and its equally exciting for all fashion designers to be a part of this momentum and witness a paradigm shift in the buying behavior of Indian customer. Technology and innovative ideas will play a major role in offering best shopping experience.